Associate Creative Director
Branding & Integrated Campaigns
Cultural Creative
MALVA ESTAY
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About Me
2026
Bilingual by nature, culturally fluent by design.
I'm Malva, and I build brands that feel native to the culture they live in.
My work starts with the community it's for, then builds outward into content ecosystems, visual systems, and campaigns that earn attention rather than just buying it.
I approach every project as both a strategic thinker and a hands-on creative, from visual identity and campaign concepting to on-set direction and post-production. If it touches the brand, I want to make sure it's doing real work.
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Years of Experience
Leading creative and brand strategy across music, fashion, and lifestyle industries.
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Organic Views Driven
Deep Tropics Festival's 2025 campaign, its first sold-out year.
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Increase in Online Sales
Through integrated brand strategy for King Jewelers.
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Brands & Festivals Led
Creative direction across entertainment, retail, and experiential campaigns.
Projects
2026
03
Deep Tropics Festival
Music City Underground
Full Circle Presents
2025-2026
FIFA World Cup 2026
Chemistry Cultura Agency
2025
King Jewelers
2024-2025
MiFlow
Chemistry Cultura Agency
2024